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Media => Podcasts => Topic started by: daniel1948 on November 08, 2017, 04:50:52 PM

Title: Ads on podcasts
Post by: daniel1948 on November 08, 2017, 04:50:52 PM
In the early days of radio, the hosts of the shows read the ads, giving personal endorsements which carried weight as the hosts were generally admired by their fans. At some point this began to be considered improper, if not downright slimy. I have not listened to commercial radio in over four decades, so I don't know what the standard is now.

But the podcasts I listen to (except where I pay for an ad-free version) all have ads spoken by the hosts, with explicit personal endorsement. "I'm wearing this underwear now, and it's the most comfortable underwear in the world." As a skeptic I take these ads with a grain of salt if I don't just skip through them, but I wonder about the ethics of this kind of advertising. It seems a kind of prostitution, but less reputable and less honest than the sex kind.

And I wonder about the effectiveness of ads which are, generally, read in an annoying and uninteresting manner. Of the podcasts I listen to where I hear the ads, only one actually makes them enjoyable: Carry Poppy has such a delightful voice that she makes the ads on Oh No, Ross and Carrie  fun to listen to.

Note: I get the ad-free version of the SGU so I don't know what their ads are like.
Title: Re: Ads on podcasts
Post by: Ah.hell on November 08, 2017, 04:58:51 PM
The sorts of ads you described were still pretty common in talk radio as late as 2004ish.  I personally hated Paul Harvey for his ads which were read as though they were news stories and he was one of the most respected names in Radio.   

I suspect the only way those ads are effective is in getting the word out for a product or I guess shear repetition.  I briefly considered getting stamps.com because of all the ads and wouldn't know about loot crate, MVMT watches, blue apron etc.  I'd probably check one of those products out if I was in the market for what ever their selling. 

Title: Re: Ads on podcasts
Post by: Harry Black on November 08, 2017, 05:57:53 PM
My opinion on it varies podcast to podcast and product to product.
Im not inherently against it but its not without compromise.
Title: Re: Ads on podcasts
Post by: Desert Fox on November 08, 2017, 06:04:39 PM
The one that pisses me off the most is an add about a useless supplement where the host speaks about how great it is. At least it is not a skeptical podcast. Otherwise, one tries to sell me hair color that is "All natural."
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on November 08, 2017, 06:10:02 PM
For me it shoots the host's credibility. A skeptic rendered so dishonest that you can't trust them to tell you the reality of the product they're hawking has placed themselves in a bad position in my eyes. Tom Ashbrook doesn't read ads, Sam Harris refuses  all advertising. Some podcasters have distanced themselves from this conflict of interest. Ads read by the advertiser don't trouble me in the same manner. Nevertheless, paid content for me is king and the best option most often, whether my paid YouTube Red ad free subscription or the various content providers I support via Patreon or direct PayPal or credit card payments. HBO has done well without advertising, they raised broadcasting standards, if you're reading ads, up yours.
Title: Re: Ads on podcasts
Post by: MTBox on November 08, 2017, 09:56:05 PM
I recently noticed Ira Flatow in Science Friday podcasts, as his commercial break, talking about one of the bed provider sponsors, as "when I was sleeping on..." and it got me to wondering, "Hey, Ira; why not tell us why you no longer sleep on it, then?" That caught my attention more than his Pushing it in the beginning.
Title: Re: Ads on podcasts
Post by: The Latinist on November 08, 2017, 10:56:05 PM
I have no problem with advertisements or endorsements by podcasters during podcasts (indeed, I find them less jarring than a cut to a slick, overproduced advertisement) provided that a clear distinction is made between advertisement and content; I would have a real problem with undisclosed paid product placement.  I’m pretty sure all of the podcasts I listen to follow the general practice of starting such advertisements with a sponsorship notice, like this: “Podcast X is sponsored this week by Y corporation. Y corporation makes the best widgets on the market, available in all your favorite colors and shipped to your door...”. I don’t have a problem with podcasters referring to their own experience trying the product, either, again provided that it’s clear such statement are part of a paid advertisement.
Title: Re: Ads on podcasts
Post by: Jaloopa on November 09, 2017, 04:25:05 AM
When you listen to a few podcasts that all carry the same ads, it's pretty simple to see which bits are what the hosts are saying for themselves and what the advertiser is mandating they say.

One more time, to try it for free go to ziprecruiter dot com slash this podcast
Title: Re: Ads on podcasts
Post by: SkeptiQueer on November 09, 2017, 04:27:43 AM
I prefer the "And now for our ad section" method for shows with ads,a nd go ad-free when possible.
Title: Re: Ads on podcasts
Post by: Ah.hell on November 09, 2017, 09:20:40 AM
I have no problem with advertisements or endorsements by podcasters during podcasts (indeed, I find them less jarring than a cut to a slick, overproduced advertisement) provided that a clear distinction is made between advertisement and content; I would have a real problem with undisclosed paid product placement.  I’m pretty sure all of the podcasts I listen to follow the general practice of starting such advertisements with a sponsorship notice, like this: “Podcast X is sponsored this week by Y corporation. Y corporation makes the best widgets on the market, available in all your favorite colors and shipped to your door...”. I don’t have a problem with podcasters referring to their own experience trying the product, either, again provided that it’s clear such statement are part of a paid advertisement.
I pretty much agree with this. Its very jarring to me to hear a well produced radio commercial on a podcast.   As long as the ads are clearly ads, I don't mind. 
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on November 09, 2017, 09:26:46 AM
I recently noticed Ira Flatow in Science Friday podcasts, as his commercial break, talking about one of the bed provider sponsors, as "when I was sleeping on..." and it got me to wondering, "Hey, Ira; why not tell us why you no longer sleep on it, then?" That caught my attention more than his Pushing it in the beginning.

Maybe Casper is a mattress that goes into decline rapidly like the negative reviews say? You could ask the rogues but their balls are in a vise and couldn't be bothered.
Title: Re: Ads on podcasts
Post by: Rai on November 09, 2017, 09:35:48 AM
While most podcasts I listen to are ad-free (yay, BBC), I found that the ones I listen to with ads manage to do it in a non-obtrusive way.

Revisionist History and Lore, for instance generally have a lengthy ad sequence at the end, that I can just skip, which is fine. Otherwise it could get annoying, especially in the case of Lore that has about 10-15 minute episodes and at least three minutes of completely unrelated and immersion-breaking ads about mattresses, glasses or whatever else.

There is only one podcast I listen to which has embedded ads, but those are for other programmes within the broader podcast network, and are very short, so they are OK.

I don't think I could listen to one with embedded, completely unrelated commercial advertisements
Title: Re: Ads on podcasts
Post by: 2397 on November 09, 2017, 10:02:26 AM
Other than a brief mention of a sponsor at the start (and that's it for the entire episode), all ads being placed at the end of the episode is the only kind of advertising I find somewhat tolerable. Being able to choose what you listen to when is the entire point of podcasting, IMO.

Mixing it in with the content for maximum manipulation, and having the hosts talk about it in any way but honestly (i.e. being explicit about having been paid to say what they're saying), degrades the quality of the podcast.
Title: Re: Ads on podcasts
Post by: Rai on November 09, 2017, 10:14:52 AM
BTW, Red Letter Media's lampooning of this, and other aspects of nerdy podcasts is simply amazing

https://youtu.be/Qv8q1ENfWBA
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on November 09, 2017, 11:20:53 AM
“Paid product endorsements, especially by real or purported experts, constitute a steady rainfall of deception. They betray contempt for the intelligence of their customers. They introduce an insidious corruption of popular attitudes about scientific objectivity.” -- Carl Sagan
Title: Re: Ads on podcasts
Post by: daniel1948 on November 09, 2017, 12:42:29 PM
For me it shoots the host's credibility.

For me, this is it in a nutshell. I understand the need for ads to support the broadcast, and most of them don't bother me because I don't listen to the kinds of shows that would advertise fake medicine, and my podcast software lets me jump ahead or back 30 seconds at a time, so I mostly skip over the ads.

But in the realm of questionable personal endorsements, one of my favorite podcasts is one of the worst offenders: Sawbones. I love the show. But the way they pander to their advertisers is unsettling.

At the opposite extreme, as mentioned already, one of the best is Oh No, Ross and Carrie, whose tone makes the ads fun to listen to.

There's a big difference between going on and on for minutes about how this is the best (mattress, underwear, brokerage, etc.) in the world, and just saying These folks sponsor us, please support them. As Devout says, it's a matter of credibility. In a podcast that purports to provide information, credibility is important. In one that's purely entertainment, credibility is less of an issue.
Title: Re: Ads on podcasts
Post by: Ah.hell on November 09, 2017, 12:44:35 PM
I've never really understood why folks react so strongly to ads.   :-\  Sure, if its a skeptical podcast advertising goop type stuff, but a brand of watches or particular mattress, meh. 
Title: Re: Ads on podcasts
Post by: arthwollipot on November 10, 2017, 10:56:30 PM
For some reason, audio ads really annoy me. Like, disproportionately. I originally stopped listening to commercial radio because of ads, and I haven't voluntarily listened to commercial radio for at least thirty years.

In podcasts, I always skip ads. There are a very few that I pay for an ad-free version of, but generally I skip because until recently I haven't had a lot of spare money.
Title: Re: Ads on podcasts
Post by: John Albert on November 11, 2017, 02:37:27 PM
Some podcasts are now doing both. They do the spoken "personal endorsement" type ads inline with their content, and then (I'm assuming it's the content distributor) tacks random, pre-produced audio ads onto the start and endings of all their download media.

Nothing more jarring than opening an purportedly intellectual skeptic podcast with some commercial chorus chanting "NAPA KNOW-HOW!" 
Title: Re: Ads on podcasts
Post by: Desert Fox on November 11, 2017, 05:30:33 PM
Some podcasts are now doing both. They do the spoken "personal endorsement" type ads inline with their content, and then (I'm assuming it's the content distributor) tacks random, pre-produced audio ads onto the start and endings of all their download media.

Nothing more jarring than opening an purportedly intellectual skeptic podcast with some commercial chorus chanting "NAPA KNOW-HOW!"

Skeptoid!
Title: Re: Ads on podcasts
Post by: arthwollipot on November 11, 2017, 07:46:13 PM
Some podcasts are now doing both. They do the spoken "personal endorsement" type ads inline with their content, and then (I'm assuming it's the content distributor) tacks random, pre-produced audio ads onto the start and endings of all their download media.

Nothing more jarring than opening an purportedly intellectual skeptic podcast with some commercial chorus chanting "NAPA KNOW-HOW!"

Skeptoid!
Skeptoid does all of the above, including offering a premium subscription ad-free.
Title: Re: Ads on podcasts
Post by: The Latinist on November 12, 2017, 04:53:42 PM
Some podcasts are now doing both. They do the spoken "personal endorsement" type ads inline with their content, and then (I'm assuming it's the content distributor) tacks random, pre-produced audio ads onto the start and endings of all their download media.

Yeah, I'm pretty sure those ads are tacked on by the content distributor, because they seem to be targeted by geographic region.  I have repeatedly had ads for local businesses in my home state that I doubt are being attached to everyone's downloads.
Title: Re: Ads on podcasts
Post by: Jaloopa on November 13, 2017, 08:08:23 AM
Yeah, I'm pretty sure those ads are tacked on by the content distributor, because they seem to be targeted by geographic region.  I have repeatedly had ads for local businesses in my home state that I doubt are being attached to everyone's downloads.

I was getting UK based ads at the start of Skeptoid for a while, but they seem to have stopped in favour of Brian reading a letter from someone who pays for premium.

I actually quire like the way TWiT does it. It's the standard "now here's an advert where I'm going to talk about the product" ad, but it's not a prerecorded one inserted into the stream, the host actually talks about the product and his personal experiences with it. He's pretty selective on what he advertises and it actually comes across as genuine.

I still skip them though, as long as I can get to the skip buttons.
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on November 13, 2017, 08:28:03 AM
"the host actually talks about the product and his personal experiences with it"

Jesus saves!
Title: Re: Ads on podcasts
Post by: arthwollipot on November 14, 2017, 02:28:30 AM
I was getting UK based ads at the start of Skeptoid for a while, but they seem to have stopped in favour of Brian reading a letter from someone who pays for premium.
I get both. The professional, localised ad (though recently I happened to get one from Canada which was interesting because it was in every way identical to the Australian version except that it referenced Canada instead of Australia and had an accent), followed by the personal message from Brian. The difference is that the first is an advertisement for a commercial product, and the second is an ad for the ad-free version of the podcast.
Title: Re: Ads on podcasts
Post by: daniel1948 on November 14, 2017, 10:00:36 AM
I see no reason to pay to get rid of ads, because I can skip through them. I pay for the ad-free version, or just plain donate, when I like a podcast enough to want to support it. If you give me something that I feel has value to me, I will pay you for that value. Some podcasts, though, have a longer version, or additional content for subscribers. That's a reason to subscribe, if the additional content is worth it to you. I only occasionally find the premium content on the SGU interesting, but I would still subscribe without that, and if there was no ad-free version, because the podcast is worth it to me.
Title: Re: Ads on podcasts
Post by: arthwollipot on November 14, 2017, 06:00:00 PM
Sure, that's reasonable enough. Personally, as I said, audio ads annoy the fuck out of me so I like to be able to pay to not have them.
Title: Re: Ads on podcasts
Post by: John Albert on November 15, 2017, 02:35:10 AM
I like how the Skepticrat/Scathing Atheist/God Awful Movies guys opt for performing silly comedy skits instead of half-assing some testimonials that usually come off as insincere anyway.
Title: Re: Ads on podcasts
Post by: stands2reason on November 15, 2017, 05:01:58 AM
PocketCasts has (customizable) skip forward & back buttons.
Title: Re: Ads on podcasts
Post by: daniel1948 on November 15, 2017, 09:00:16 AM
PocketCasts has (customizable) skip forward & back buttons.

iCatcher just has 30 seconds forward and back buttons. That works for me.
Title: Re: Ads on podcasts
Post by: The Latinist on November 15, 2017, 11:57:31 AM
PocketCasts has (customizable) skip forward & back buttons.

iCatcher just has 30 seconds forward and back buttons. That works for me.

No, iCatcher’s are customizable.  Settings > General > Playback > Controls.
Title: Re: Ads on podcasts
Post by: daniel1948 on November 15, 2017, 01:55:38 PM
PocketCasts has (customizable) skip forward & back buttons.

iCatcher just has 30 seconds forward and back buttons. That works for me.

No, iCatcher’s are customizable.  Settings > General > Playback > Controls.

Gosh! Thanks for that. (I'll probably still stick with 30 seconds, though.)  :)
Title: Re: Ads on podcasts
Post by: Desert Fox on November 18, 2017, 07:12:21 AM
I was listening to first Thank Good I am an Atheist and then Undisclosed. I must have had four or five T Mobile commercials in a row when switching between them.
Title: Re: Ads on podcasts
Post by: Rai on December 04, 2017, 04:52:18 AM
I started listening to a new podcast, and the ads are beginning to intrigue me.

What is the reason that a mattress company decided to advertise broadly through the medium of podcasts? I have heard (well, furiously skipped) their bullshit on a number of  unrelated podcasts and I am rather bamboozled.
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on December 04, 2017, 07:17:10 AM
I started listening to a new podcast, and the ads are beginning to intrigue me.

What is the reason that a mattress company decided to advertise broadly through the medium of podcasts? I have heard (well, furiously skipped) their bullshit on a number of  unrelated podcasts and I am rather bamboozled.
So you'll discover their foam mattress and buy it before you discover that less expensive foam mattresses are sold elsewhere?
Title: Re: Ads on podcasts
Post by: Rai on December 04, 2017, 07:24:05 AM
I started listening to a new podcast, and the ads are beginning to intrigue me.

What is the reason that a mattress company decided to advertise broadly through the medium of podcasts? I have heard (well, furiously skipped) their bullshit on a number of  unrelated podcasts and I am rather bamboozled.
So you'll discover their foam mattress and buy it before you discover that less expensive foam mattresses are sold elsewhere?

I know how advertisements work in general :)

My point is that if you are a company that sells mattresses, why do you go out of your way to podcast audiences? Some ads, like those for Audible and Great Courses Plus make all kinds of sense, but mattresses?

If it was appearing on podcasts talking about beds, furniture or sleep, I could maybe comprehend it, but this is not the case.
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on December 04, 2017, 08:16:10 AM
If it was appearing on podcasts talking about beds, furniture or sleep, I could maybe comprehend it, but this is not the case.

Everybody sleeps. A lot of people like to think they are early adopters of the next big thing so why not try and entice the entire podcast universe? What interests me is how skeptics can be purchased to hawk banal products and turn off their skepticism in the service of something they maybe oughtn't shouldn't.
Title: Re: Ads on podcasts
Post by: Ah.hell on December 04, 2017, 09:04:18 AM
I started listening to a new podcast, and the ads are beginning to intrigue me.

What is the reason that a mattress company decided to advertise broadly through the medium of podcasts? I have heard (well, furiously skipped) their bullshit on a number of  unrelated podcasts and I am rather bamboozled.
So you'll discover their foam mattress and buy it before you discover that less expensive foam mattresses are sold elsewhere?

I know how advertisements work in general :)

My point is that if you are a company that sells mattresses, why do you go out of your way to podcast audiences? Some ads, like those for Audible and Great Courses Plus make all kinds of sense, but mattresses?

If it was appearing on podcasts talking about beds, furniture or sleep, I could maybe comprehend it, but this is not the case.
I'd guess podcast ads are a lot cheaper than either radio or TV.  Plus, most of the companies that advertise on podcasts specialize in internet sales.  They probably figure folks that listen to podcasts are more comfortable buying mattresses over the internet?

But generally I agree with you, lots of the adds just seem weird to me.  The internet mail service?  The only people that need that are the folks that run the merch section of the podcast website.  The rest of us that send something via actual post maybe once a a year?
Title: Re: Ads on podcasts
Post by: daniel1948 on December 04, 2017, 09:24:01 AM
I started listening to a new podcast, and the ads are beginning to intrigue me.

What is the reason that a mattress company decided to advertise broadly through the medium of podcasts? I have heard (well, furiously skipped) their bullshit on a number of  unrelated podcasts and I am rather bamboozled.

I'm going to guess the idea is saturation advertising. People who listen to podcasts probably listen to a lot of different ones, and if they bombard you often enough they create familiarity and they hope you will begin to think of them as trustworthy just because you've heard their ads so many times in so many places. And as Ah.hell mentions, it's probably the cheapest medium in which to run ads.

Pretty much all internet ads run into the same issue that Rai mentions: A lot of the stuff advertised can be gotten much cheaper at a local store, and pretty much all of it can be gotten cheaper at Amazon than from the companies advertising. Another one I hear is Nature Box. So-called "natural" snacks delivered to your door. Nowadays grocery stores have a "natural" section where you can buy exactly the same stuff cheaper. Or you can go to the regular part of the store and get it cheaper yet without "natural" on the label. Hell, there are even podcast ads for "Bark Box," which is "Nature Box" for your dog. There's a whole aisle in the grocery store for pet supplies, including toys and treats, much cheaper, and your dog doesn't care if it doesn't say "natural" on the label. But for some reason, apparently people are happy to pay inflated prices for these kinds of things.
Title: Re: Ads on podcasts
Post by: Desert Fox on December 04, 2017, 10:57:41 PM
There may be a few exceptions. I did get dollar shave club after learning about them from podcast ads and they are really convenient and I think cheaper than going to the store for razors.
Title: Re: Ads on podcasts
Post by: Jaloopa on December 05, 2017, 04:19:54 AM
Having a beard is even cheaper
Title: Re: Ads on podcasts
Post by: Ah.hell on December 05, 2017, 09:23:24 AM
There may be a few exceptions. I did get dollar shave club after learning about them from podcast ads and they are really convenient and I think cheaper than going to the store for razors.
This s a product I love because I used to always forget new razors and ended up shaving with beat up old razor blades. 
Title: Re: Ads on podcasts
Post by: Desert Fox on December 05, 2017, 01:39:42 PM
There may be a few exceptions. I did get dollar shave club after learning about them from podcast ads and they are really convenient and I think cheaper than going to the store for razors.
This s a product I love because I used to always forget new razors and ended up shaving with beat up old razor blades.

Probably my biggest reason

I am curious if the clothing online rental businesses are useful for women?
Title: Re: Ads on podcasts
Post by: The Latinist on December 05, 2017, 01:54:23 PM
I am getting pretty annoyed with my skeptical podcasts shilling for Omaha Beef.  It's really hard to hear people I respect raving about a company that sells inferior meat at exorbitant prices like that.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 05, 2017, 03:57:52 PM
I am getting pretty annoyed with my skeptical podcasts shilling for Omaha Beef.  It's really hard to hear people I respect raving about a company that sells inferior meat at exorbitant prices like that.

I have not heard an ad for them yet. I guess I'm not listening to the same podcasts. (There are a couple, including the SGU where I get the ad-free version.)
Title: Re: Ads on podcasts
Post by: Desert Fox on December 05, 2017, 04:24:31 PM
I am getting pretty annoyed with my skeptical podcasts shilling for Omaha Beef.  It's really hard to hear people I respect raving about a company that sells inferior meat at exorbitant prices like that.

Including the SGU  :(

I think I could go to Walmart and buy all that meat for about half as much.
Title: Re: Ads on podcasts
Post by: The Latinist on December 05, 2017, 06:20:09 PM
I am getting pretty annoyed with my skeptical podcasts shilling for Omaha Beef.  It's really hard to hear people I respect raving about a company that sells inferior meat at exorbitant prices like that.

Including the SGU  :(

I think I could go to Walmart and buy all that meat for about half as much.

I priced out some of their cuts. For four 12-oz. ribeyes they charge $99.99—for ungraded beef!  I can get four fresh, hand-cut USDA Choice 12-oz ribeyes at Costco for $27, and it’s really excellent beef.  Or I can go to my local butcher shop and pick up four USDA Choice Certified Angus Beef ribeyes for $36.  Either one would blow Omaha’s out of the water.
Title: Re: Ads on podcasts
Post by: Desert Fox on December 06, 2017, 02:46:07 AM
I know that I cannot afford $10 a meal for each person in my household (only 3) several times a week. Selling those meal delivery companies as a way of saving money is something that bothers me.
Title: Re: Ads on podcasts
Post by: John Albert on December 06, 2017, 09:20:37 AM
I am getting pretty annoyed with my skeptical podcasts shilling for Omaha Beef.  It's really hard to hear people I respect raving about a company that sells inferior meat at exorbitant prices like that.

Including the SGU  :(

I think I could go to Walmart and buy all that meat for about half as much.

True story, I was actually in the grocery store at the meat counter listening to the SGU on my headphones when I heard them do that ad. I was quite disappointed.

But on the other hand, they have to pay the bills, right? How do podcasters get these endorsements for mattresses, razor blades, and mail order food delivery? Is there some agency that sets them up with the ads? Or are they contacted by the companies directly?
Title: Re: Ads on podcasts
Post by: daniel1948 on December 06, 2017, 01:26:14 PM
Broadcasters (including podcasters) have a dilemma: The funding paradigm is largely advertising, at least in the U.S. But since most advertising basically consists of lies and convincing people to buy the inferior or more expensive brand of something, there are very few if any advertisers that a strictly ethical person would accept. A podcast that refused all unethical ads, or ads for overpriced or inferior products, would not be able to pay for its production and bandwidth.

I take the view that all ads are fraudulent or are advertising grossly over-priced goods and services, and I skip through them if my hands are not otherwise busy. I often listen while cooking, and I might be too far from the iPod to bother, but generally I skip them.

The alternative is to charge for content, but Americans are extremely resistant to this concept. We'll pay for books or to go to a theater, and we'll pay for cable to access tv or internet, but we expect content on the internet or broadcast over the air to be free, and by and large, we accept advertising as the means of paying for it. I don't like ads, but I rate them as almost zero importance compared to the seriously fucked-up state of the world today.
Title: Re: Ads on podcasts
Post by: Desert Fox on December 06, 2017, 02:12:18 PM
What do people think of the Cognitive Dissonance crew advertising Adam & Eve?
Seems like as good a fit as any although I understand it would not work for many.
Title: Re: Ads on podcasts
Post by: John Albert on December 07, 2017, 10:57:12 AM
What do people think of the Cognitive Dissonance crew advertising Adam & Eve?
Seems like as good a fit as any although I understand it would not work for many.

Doesn't bother me. Those guys have a ribald sense of humor, so they make it work.
Title: Re: Ads on podcasts
Post by: mindme on December 07, 2017, 01:05:04 PM
I'm certainly super aware these days I can get recipes and food ingredients delivered, where to go to get audio books, there are all kinds of companies willing to send me curated boxes of stuff, I can get razor blades mailed to me, if I was hiring there are online recruiting services I can use, and so on.

I've not yet once availed myself of any of these services. But I sure know they're out there.
Title: Re: Ads on podcasts
Post by: The Latinist on December 07, 2017, 01:15:08 PM
I know that I cannot afford $10 a meal for each person in my household (only 3) several times a week. Selling those meal delivery companies as a way of saving money is something that bothers me.

The fact is that many people eat out several times a week and spend more than that.  For them, meal prep companies like BlueApron and HelloFresh can be both a healthier and a cheaper option.

What do people think of the Cognitive Dissonance crew advertising Adam & Eve? Seems like as good a fit as any although I understand it would not work for many.

Doesn't bother me at all.  I can't imagine that anyone's offended by those adds who's not offended by the show itself anyway.  And, as they point out, they're a fairly sex-positive show.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 07, 2017, 04:36:12 PM
I'm certainly super aware these days I can get recipes and food ingredients delivered, where to go to get audio books, there are all kinds of companies willing to send me curated boxes of stuff, I can get razor blades mailed to me, if I was hiring there are online recruiting services I can use, and so on.

I've not yet once availed myself of any of these services. But I sure know they're out there.


I once got something after hearing about it on a podcast. I think it was Oh No, Ross and Carrie who advertised the library e-book app Libby. The app was free. Borrowing library books through the app is free. I don't know how they monetize it. More often than not the book I want is not available from my library, but I've gotten 2 or 3 books that way. The rest of the time I go back to Kindle.

So, one useful add from one podcast. It also happens to be the only podcast I listen to that makes ads enjoyable to listen to. Maybe it's just because Carrie's voice is so infectiously cheerful.

Title: Re: Ads on podcasts
Post by: Ah.hell on December 07, 2017, 04:57:42 PM
Shortly after my wife gave birth we rotated through the introductory offer on pretty much all of the pre proportioned meal boxes available.  The were really handy and convenient.  They may reduce food waste but they sure has hell waste a ton of packaging.  We still have a box full of ice packs and a bunch of tiny little bottles for spices.  The commercials for those do bother me.  They aren't especially cheap and the always claim to reduce waste but don't mention that is for only certain kinds of waste.  They are probably healthier and cheaper than eating out and probably a great way for folks who don't cook to learn that it isn't that hard and they are super convenient. 

I also love mail order razor blades.  Cheaper than the same product in the store and I don't shave with a rusted blade for a week before I finally get a new one. 
Title: Re: Ads on podcasts
Post by: DevoutCatalyst on December 07, 2017, 05:07:54 PM
Shortly after my wife gave birth we rotated through the introductory offer on pretty much all of the pre proportioned meal boxes available.  The were really handy and convenient.  They may reduce food waste but they sure has hell waste a ton of packaging.  We still have a box full of ice packs and a bunch of tiny little bottles for spices.  The commercials for those do bother me.  They aren't especially cheap and the always claim to reduce waste but don't mention that is for only certain kinds of waste.  They are probably healthier and cheaper than eating out and probably a great way for folks who don't cook to learn that it isn't that hard and they are super convenient. 

Wonder what these companies' dumpsters look like?

Title: Re: Ads on podcasts
Post by: Desert Fox on December 07, 2017, 06:20:11 PM
Shortly after my wife gave birth we rotated through the introductory offer on pretty much all of the pre proportioned meal boxes available.  The were really handy and convenient.  They may reduce food waste but they sure has hell waste a ton of packaging.  We still have a box full of ice packs and a bunch of tiny little bottles for spices.  The commercials for those do bother me.  They aren't especially cheap and the always claim to reduce waste but don't mention that is for only certain kinds of waste.  They are probably healthier and cheaper than eating out and probably a great way for folks who don't cook to learn that it isn't that hard and they are super convenient.

Maybe I should rotate through the introductory offers myself to get replacement ice packs for my lunch boxes   >:D

I also love mail order razor blades.  Cheaper than the same product in the store and I don't shave with a rusted blade for a week before I finally get a new one.

Seems to be the best of them.

I have thought about $20 a month for the Great Course instead of listening to podcasts while driving / walking/ etc.
Edit: I think it used to be more than $20, I think it was $50. 
Title: Re: Ads on podcasts
Post by: mindme on December 08, 2017, 09:16:04 AM
Carrie Poppy is a treasure.
Title: Re: Ads on podcasts
Post by: Ah.hell on December 08, 2017, 09:37:29 AM
(click to show/hide)

Maybe I should rotate through the introductory offers myself to get replacement ice packs for my lunch boxes   >:D
You quickly have more than you know what to do with. 
Quote


I also love mail order razor blades.  Cheaper than the same product in the store and I don't shave with a rusted blade for a week before I finally get a new one.

Seems to be the best of them.

I have thought about $20 a month for the Great Course instead of listening to podcasts while driving / walking/ etc.
Edit: I think it used to be more than $20, I think it was $50. 
I also subscribe to audible which includes some of the great courses.  Generally worth it for me as I almost never have time to actually read these days.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 08, 2017, 12:20:16 PM
I used to buy Great Courses (usually the audio versions) until they changed their system for downloads. Formerly one zip file contained 12 chapters. Then they made you use a download manager from Microsoft, and I don't allow anything from Microsoft on my computer. The alternative was to manually download each chapter separately. So I quit buying them.

When they first introduced The Great Courses Plus they offered me a free trial, as a long-time customer, and for feedback on what was basically a Beta test version. I accepted the offer, but I found that I didn't watch enough of them during that time to justify the high cost. I don't watch a lot of video. Maybe in the evening, I watch half a movie. I can sit and read, but I cannot sit and watch video for very long before I get restless. But I listen to audio (podcasts, or formerly, TGC) while I'm cooking and eating meals. I also sometimes watch video while on the treadmill, but that's 45 minutes to an hour a couple of days a week, since I use the exercise bike the other days. And it's hard to concentrate while exercising. I usually watch nature videos with the sound off and music playing.

Maybe I'll try TGC Plus again for a month.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 08, 2017, 12:26:04 PM
P.S. It looks from their FAQ page that they do not support play via BluRay players. That would mean I could not watch while on the treadmill. That would be a deal breaker for me. I may inquire.

ETA: I send a brief email asking if they support watching on BluRay players.
Title: Re: Ads on podcasts
Post by: mindme on December 08, 2017, 12:44:26 PM
Meanwhile Patreon's changing up the way it handles donations.

https://techcrunch.com/2017/12/07/patreons-new-service-fee-spurs-concern-that-creators-will-lose-patrons/

Listeners pledged an amount. Say, $1 a podcast. Patreon took a cut and then the content creator got the rest. Usually about 75%. Patreon's new scheme is to shift the donation cost to the donor. So to donate $1 show you now have to donate $1 plus ~3% plus a flat 35 cent fee. Content creators saw a few problems with this "fantastic" news. It seems crass to shift the burden to the donor. It's a disincentive to donate. Many donors might, say, donate $20 a month even. They're now having to donate 3% more. This might effectively cause donors to, at best, reduce their "before tax" donation amount by 3%. Others might decide to just cancel outright and "get around some day" to figuring out a new "pre-tax" amount they're comfortable with.
Title: Re: Ads on podcasts
Post by: Desert Fox on December 08, 2017, 02:43:10 PM
I see it as hitting small donations the worst.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 08, 2017, 02:58:56 PM
Meanwhile Patreon's changing up the way it handles donations.

https://techcrunch.com/2017/12/07/patreons-new-service-fee-spurs-concern-that-creators-will-lose-patrons/

Listeners pledged an amount. Say, $1 a podcast. Patreon took a cut and then the content creator got the rest. Usually about 75%. Patreon's new scheme is to shift the donation cost to the donor. So to donate $1 show you now have to donate $1 plus ~3% plus a flat 35 cent fee. Content creators saw a few problems with this "fantastic" news. It seems crass to shift the burden to the donor. It's a disincentive to donate. Many donors might, say, donate $20 a month even. They're now having to donate 3% more. This might effectively cause donors to, at best, reduce their "before tax" donation amount by 3%. Others might decide to just cancel outright and "get around some day" to figuring out a new "pre-tax" amount they're comfortable with.


There's a typo somewhere. 3% of $1 would be 3¢, not 35¢. Maybe you meant the donor has to add 30%? I really don't see the difference. If I was donating $20 I'll still donate $20. If they make me enter an amount and then they automatically add on 30%, I'll just do the math so the total still comes out to $20 and the podcast gets the same amount they used to. Within a few cents, depending on the actual percentages before and after.

I have no idea what tax law says about donations made through a service like Patreon or PayPal that takes a cut. Am I supposed to claim as a deduction only the portion that passes through to the recipient? What about when I make a donation to the Food Bank on my credit card? Am I supposed to reduce my claimed deduction by the amount the credit card company takes as a service fee? Do the tax ramifications actually change with the new Patreon system?

Perhaps one of our resident tax experts could weigh in. (In my case, there's only one podcast I support through Patreon. Most go through PayPal. Which raises another question: Who takes a bigger cut of your donation: Patreon or PayPal?)
Title: Re: Ads on podcasts
Post by: Tassie Dave on December 08, 2017, 03:04:21 PM
It is 2.9% +35 cents for every individual pledge.

The receiver gets 95% of the pledge. So if my pledge is $1 they get 95 cents. I am slugged $1.38

So your idea of dropping your pledge to keep the amount the same, will end up with the receiver getting a lot less. So someone has to lose.

I see it as hitting small donations the worst.

That's the way I saw it. It's ok if you support only 1 podcast, but if you support many then it could force you to drop a few off your pledge list.

10 different podcasts at $1 an episode, works out to $40 a month (now) if they release weekly.
That jumps to $54.16 under the new payment scheme.
Title: Re: Ads on podcasts
Post by: mindme on December 08, 2017, 04:01:58 PM
Meanwhile Patreon's changing up the way it handles donations.

https://techcrunch.com/2017/12/07/patreons-new-service-fee-spurs-concern-that-creators-will-lose-patrons/

Listeners pledged an amount. Say, $1 a podcast. Patreon took a cut and then the content creator got the rest. Usually about 75%. Patreon's new scheme is to shift the donation cost to the donor. So to donate $1 show you now have to donate $1 plus ~3% plus a flat 35 cent fee. Content creators saw a few problems with this "fantastic" news. It seems crass to shift the burden to the donor. It's a disincentive to donate. Many donors might, say, donate $20 a month even. They're now having to donate 3% more. This might effectively cause donors to, at best, reduce their "before tax" donation amount by 3%. Others might decide to just cancel outright and "get around some day" to figuring out a new "pre-tax" amount they're comfortable with.


There's a typo somewhere. 3% of $1 would be 3¢, not 35¢. Maybe you meant the donor has to add 30%? I really don't see the difference. If I was donating $20 I'll still donate $20. If they make me enter an amount and then they automatically add on 30%, I'll just do the math so the total still comes out to $20 and the podcast gets the same amount they used to. Within a few cents, depending on the actual percentages before and after.

I have no idea what tax law says about donations made through a service like Patreon or PayPal that takes a cut. Am I supposed to claim as a deduction only the portion that passes through to the recipient? What about when I make a donation to the Food Bank on my credit card? Am I supposed to reduce my claimed deduction by the amount the credit card company takes as a service fee? Do the tax ramifications actually change with the new Patreon system?

Perhaps one of our resident tax experts could weigh in. (In my case, there's only one podcast I support through Patreon. Most go through PayPal. Which raises another question: Who takes a bigger cut of your donation: Patreon or PayPal?)

I believe the change is you pay the donation + 3% of the donation + a .35 handling fee. So a $1 donation would cost you $1.38. A $10 donation would cost you $10.65 ($10 + 30 cents plus 35 cents).
Title: Re: Ads on podcasts
Post by: daniel1948 on December 08, 2017, 06:03:14 PM
It is 2.9% +35 cents for every individual pledge.

The receiver gets 95% of the pledge. So if my pledge is $1 they get 95 cents. I am slugged $1.38

So your idea of dropping your pledge to keep the amount the same, will end up with the receiver getting a lot less. So someone has to lose.

I see it as hitting small donations the worst.

That's the way I saw it. It's ok if you support only 1 podcast, but if you support many then it could force you to drop a few off your pledge list.

10 different podcasts at $1 an episode, works out to $40 a month (now) if they release weekly.
That jumps to $54.16 under the new payment scheme.

Okay, I have no problem with that, because I don't do small donations. I think my smallest is $35, and that's through PayPal. 3% + 0.35 would bring a $50 donation to $51.85 and I wouldn't even bother reducing my donation back down to $50. I make all my donations on an annual basis, except the SGU which gets $12 per month. So the problem of $1 monthly donations does not affect me.

I guess podcasters like the security of monthly donations. But I don't operate that way. I've been making all my donations once a year in June ever since I quit making gift donations in other people's names in lieu of Christmas presents*. I still donate about the same amount, adjusted for inflation, but always in June, once a year, to my whole list. Before the internet and electronic banking, that was the easiest way, and I've never seen a good reason to change.

So my advice to people who give $1/month to a bunch of podcasts is, stop giving Patreon so much of your donation, and switch to annual donations. You can give the same amount and the podcasters will get more of it.

* About 40 years ago I quit giving presents at Christmas, and started giving gift donations to charities instead. But my parents' generation are all gone, and I've lost touch with most of the cousins, so a decade or two ago I quit the gift donations in December and transferred all those donations to June, and at the same time moved all my regular donations to June as well.
Title: Re: Ads on podcasts
Post by: mindme on December 11, 2017, 12:27:20 PM
Now I could be wrong about this, but I think the good thing about Patreon is you pay upon delivery. Nothing worse than giving someone, say, $50 up front and they start half assing their output.
Title: Re: Ads on podcasts
Post by: Darksand on December 11, 2017, 02:29:14 PM
I listen to podcasts because they are ad free. Ads ruined too much for me. They get bigger and screamier to the point i just block all of them. It got so bad that I now make it a sport to avoid them.

Now podcastmakers are reading ads and to be honest, i do not mind them as much because they are not screamy and i trust the podcast maker to keep them this way.

But a couple of months ago, there was an ad mixed in my podcast, and i tought, oh my, they are going to ruin podcasts too. So i removed my podcast app to find another, and it was fine for weeks, then i heared another ad mixed in. So i removed that one too. I stopped listening podcast until i can find an app that does not mix in ads.

Oh, and i can not skip them, because i am in my car while listening and do not want to touch my phone for an ad (I can even get a ticket if i do that)
Title: Re: Ads on podcasts
Post by: daniel1948 on December 11, 2017, 03:16:00 PM
Now I could be wrong about this, but I think the good thing about Patreon is you pay upon delivery. Nothing worse than giving someone, say, $50 up front and they start half assing their output.

I look at my donation as paying for content provided during the previous year. And to help them continue for another year. If one of my podcasts quits, I've only paid for content already received.

I listen to podcasts because they are ad free. Ads ruined too much for me. They get bigger and screamier to the point i just block all of them. It got so bad that I now make it a sport to avoid them.

Now podcastmakers are reading ads and to be honest, i do not mind them as much because they are not screamy and i trust the podcast maker to keep them this way.

But a couple of months ago, there was an ad mixed in my podcast, and i tought, oh my, they are going to ruin podcasts too. So i removed my podcast app to find another, and it was fine for weeks, then i heared another ad mixed in. So i removed that one too. I stopped listening podcast until i can find an app that does not mix in ads.

Oh, and i can not skip them, because i am in my car while listening and do not want to touch my phone for an ad (I can even get a ticket if i do that)

Are you saying that your podcast app inserts ads that were not in the podcast? I use iCatcher and I've never had that happen.

I listen at home so I can always skip through ads. I find (good) podcasts too distracting to listen to while driving. I save all my attention for the road.
Title: Re: Ads on podcasts
Post by: The Latinist on December 11, 2017, 05:02:29 PM
I do not like this new pattern method, in particular because A show I have been thinking about sponsoring releases two shows a week.  I’m willing to pay the $8/mo to sponsor the show because I think it’s worth it; but I’m not willing to pay $3.04 to Patreon on top of that.  I’m going to contact the show and ask for the option of a monthly payment; I could then pay my $8 and only pay Patreon $0.59

Are you saying that your podcast app inserts ads that were not in the podcast? I use iCatcher and I've never had that happen.

I have; I do not think it’s the app, it’s the download provider.  I suspect that by using a particular host podcasters are able to set it up so that geographically-relevant advertisements are inserted at the time of download. I imagine the show and the hosting provider share the revenue.
Title: Re: Ads on podcasts
Post by: Desert Fox on December 11, 2017, 07:16:39 PM
The Guys at Cognitive Dissonance suggested that you pay for only only podcast per month but increase the payment on that one podcast equal to what you would have been paying for four.
Title: Re: Ads on podcasts
Post by: arthwollipot on December 12, 2017, 01:39:39 AM
Now I could be wrong about this, but I think the good thing about Patreon is you pay upon delivery. Nothing worse than giving someone, say, $50 up front and they start half assing their output.
I haven't logged on to Patreon for quite a while, but creators have the option to set their account as either payment on delivery of content, or as periodic payment regardless of whether content is added or not.
Title: Re: Ads on podcasts
Post by: Tassie Dave on December 12, 2017, 03:02:36 AM
I do not like this new pattern method, in particular because A show I have been thinking about sponsoring releases two shows a week.  I’m willing to pay the $8/mo to sponsor the show because I think it’s worth it; but I’m not willing to pay $3.04 to Patreon on top of that.  I’m going to contact the show and ask for the option of a monthly payment; I could then pay my $8 and only pay Patreon $0.59

Another option is to pledge at a higher amount and tick the "Optional: Set a monthly max" then set the max at that new pledge amount.

E.g. If the podcast has a $8 a show level, then pledge that. Tick the  "Optional: Set a monthly max" then set it for 1 time per month

This way you will only be billed once a month. The podcast will get exactly the same $7.60 and you save $2.45.
Title: Re: Ads on podcasts
Post by: stands2reason on December 12, 2017, 08:29:58 PM
PayPal charges 2.2% + $0.30 for non-profit donations.

The problem is credit card processing fees.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 12, 2017, 08:52:39 PM
PayPal charges 2.2% + $0.30 for non-profit donations.

So that's better than using Patreon. And PayPal lets you set up recurring payments. Which you can cancel at any time. Or just manually give once a year.
Title: Re: Ads on podcasts
Post by: 2397 on December 13, 2017, 04:44:50 AM
If I haven't said it here before, I do prefer SGU's option of either ads or paid membership.

I think it's quite rude to ask your listeners to support your podcast, and go on about how you're providing them content for free or even thank them for giving money and say that that is how you're able to do the podcast, without mentioning the ads that you regularly drop into the podcast. The ads mean that you've sold the content. You don't just sell the slot where you place the ad. If that was the case, the ad could've been its own episode.
Title: Re: Ads on podcasts
Post by: mindme on December 13, 2017, 10:57:36 AM
I have no issue with podcasts asking for money. I haven't done an ep of mine in a year or more, mostly because I'm old and tired. But when I was doing it I never asked for anything. I use godaddy and they seem to give me unlimited bandwidth for a couple hundred a year. The <$500 a year I spent on the podcast was well worth the occasional recognition I'd get or the emails from some wannabe TV producer trying to create a conspiracy TV show.

That said, hell, if you can make it your full time job, more power to you.
Title: Re: Ads on podcasts
Post by: 2397 on December 13, 2017, 11:21:31 AM
I'm fine with them asking for money when there are no ads.

A rating going from preferred to never bothering with it might look like this;


I put extra content below donations, because I'd prefer to give money to keep the content freely available, rather buy it. If I was straight up buying something, I'd buy something other than a podcast. So I suppose 4 should be lower since I don't buy podcasts, but I have more respect for the more direct approach.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 13, 2017, 03:32:51 PM
I'm fine with them asking for money when there are no ads.

A rating going from preferred to never bothering with it might look like this;

  • No ads, asking for donations.
  • No ads, asking for payments for extra content.
  • Ads, but you can pay to have it ad-free. No paid content.
  • No ads, no free content.
  • Ads, and asking for donations.
  • Ads, and charging for extra content.
  • Ads on paid content.

I put extra content below donations, because I'd prefer to give money to keep the content freely available, rather buy it. If I was straight up buying something, I'd buy something other than a podcast. So I suppose 4 should be lower since I don't buy podcasts, but I have more respect for the more direct approach.

What about a straight-up paywall for the podcast? People pay for cable TV: No pay, no cable content. I would guess such a plan would fail because people are used to getting internet content for free. But it seems a legitimate model. Maybe that's what you meant by #4?

I'm actually happy enough with the present system. Most podcasts are available free and most have ads. A few have an ad-free version and some have extra content behind a pay wall. And all, or nearly all ask for donations, whether or not they have an ad-free pay version. I skip through ads. And I donate to podcasts I like.

I don't hear the ads on the SGU so I cannot comment on them. The only really obnoxious ads on the podcasts I listen to are on Car Talk and Skeptoid. But again, I skip through them. I've never bought anything from a podcast ad, though I did download the free Libby app for borrowing library books for free after hearing about it on Ross & Carrie.
Title: Re: Ads on podcasts
Post by: 2397 on December 13, 2017, 04:14:07 PM
Yeah, that's number 4.

Cable TV is number 7.
Title: Re: Ads on podcasts
Post by: Darksand on December 14, 2017, 04:02:49 PM

Are you saying that your podcast app inserts ads that were not in the podcast? I use iCatcher and I've never had that happen.

I listen at home so I can always skip through ads. I find (good) podcasts too distracting to listen to while driving. I save all my attention for the road.

I tried to look into it, but can only find Apple is (or was planning) to ad ads to its podcast app, but i am not sure now if it is the app or apples podcast library where the ad is put in. What i do know is that the ads are in Dutch (my language).

By the way, my first years of driving my car, i couldn't even listen to music, I had the same problem, it distracted me to much too, but i got used to it and i love it now, music aswell as podcasts and audio books.
Title: Re: Ads on podcasts
Post by: daniel1948 on December 14, 2017, 05:38:32 PM
Welcome to the forum, Darksand.

I quit using the Apple podcast app almost immediately. Worthless app. I use iCatcher.
Title: Re: Ads on podcasts
Post by: Tassie Dave on December 14, 2017, 11:46:15 PM
The Ads must be added where the Podcast is stored.

I get Australian ads on Skeptoid. But on nothing else. Only what the podcaster has added themselves.
Title: Re: Ads on podcasts
Post by: Desert Fox on January 12, 2018, 06:00:28 PM
Heard an interesting one with Thank God I am an Atheist to donate plasma.
Title: Re: Ads on podcasts
Post by: moonwrangler on January 13, 2018, 12:10:40 AM
I have no problem with the SGU having ads, but I've always thought the ad-reads were awkward. I listen to other podcasts that have ads, and they don't feel out-of-place at all.  i couldn't put my finger on the reason until recently.

What I finally realized that SGU does different than the other podcasts I listen to is that they will often switch-off reading the script of the same ad. On EVERY other podcast I listen to, only one host will read the script for a particular ad, while other hosts might ad-lib remarks or comments. One some shows they might take turns reading different ads, but I've ever had another podcast switch ad script readers during the same ad.

Has anyone else noticed that?

Title: Re: Ads on podcasts
Post by: DevoutCatalyst on January 13, 2018, 09:57:29 AM
I have no problem with the SGU having ads, but I've always thought the ad-reads were awkward. I listen to other podcasts that have ads, and they don't feel out-of-place at all.  i couldn't put my finger on the reason until recently.

I put my finger in a different place. They sound wooden because they are marionettes with strings attached. Sceptiques sans scepticisme. I noticed at this forum when members gave product advice they were trying to help the person to not overpay nor go too cheap on the specs and why. All brands potentially considered. The rogues heap praise irrespective of value or specification and with allegiance to a single maker. Paid mouths with Trump-like sincerity and effervescence. 
Title: Re: Ads on podcasts
Post by: Desert Fox on January 20, 2018, 08:50:51 PM
There have been a flood of Firehouse Sub ads on the podcasts I listen to. . . .They talk about donating life saving equipment to first responders. The problem is that is what we should be paying for with taxes.
Title: Re: Ads on podcasts
Post by: daniel1948 on January 21, 2018, 08:24:37 AM
There have been a flood of Firehouse Sub ads on the podcasts I listen to. . . .They talk about donating life saving equipment to first responders. The problem is that is what we should be paying for with taxes.

Any company that promises to support some good cause needs to specify how much of your purchase goes to that cause. I've never heard of Firehouse Sub before reading the above post. If they donate a penny for each ten sandwiches sold, I could eat a Quiznos sandwich instead and donate one penny, and I've done ten times as much good as if I bought one from Firehouse.

Such programs can be significant donations, or they can be meaningless marketing ploys. The devil's in the details. Give ten percent of the purchase price and I'll applaud you. Give a penny for each hundred units sold and I'll say "Pooh!" (That can amount to a big donation, but my purchase has no effect on it whatsoever.)
Title: Re: Ads on podcasts
Post by: John Albert on January 22, 2018, 11:32:13 AM
I once got something after hearing about it on a podcast. I think it was Oh No, Ross and Carrie who advertised the library e-book app Libby. The app was free. Borrowing library books through the app is free. I don't know how they monetize it. More often than not the book I want is not available from my library, but I've gotten 2 or 3 books that way. The rest of the time I go back to Kindle.

I tried that app. It was an exercise in frustration. First of all, the base selection of titles seemed pretty crappy. And when I did find one I liked, it was only available on Kindle, or else it had a waiting list of several weeks or even months before I could get a copy.

So I just went back to using Audible. Unfortunately, under a capitalist system it's mostly true that you get what you pay for.
Title: Re: Ads on podcasts
Post by: daniel1948 on January 22, 2018, 02:05:37 PM
I once got something after hearing about it on a podcast. I think it was Oh No, Ross and Carrie who advertised the library e-book app Libby. The app was free. Borrowing library books through the app is free. I don't know how they monetize it. More often than not the book I want is not available from my library, but I've gotten 2 or 3 books that way. The rest of the time I go back to Kindle.

I tried that app. It was an exercise in frustration. First of all, the base selection of titles seemed pretty crappy. And when I did find one I liked, it was only available on Kindle, or else it had a waiting list of several weeks or even months before I could get a copy.

So I just went back to using Audible. Unfortunately, under a capitalist system it's mostly true that you get what you pay for.

You should be able to read books directly in the Libby app on a tablet. That's what I did. Yeah, the selection is limited, and based in what your local library has. Remember going to the library? Sometimes a book you wanted was out and you had to put a hold and wait in line. Anyway, it's all free.
Title: Re: Ads on podcasts
Post by: John Albert on January 22, 2018, 08:34:20 PM
Having only enough space for a limited number of copies was to be expected in an age when information was printed on physical media like paper. Nowadays it's just a matter of licensing. I'm not bothering with any online service that makes me wait 6 months to read a book. I'll just buy the damn thing on Audible.
Title: Re: Ads on podcasts
Post by: daniel1948 on January 23, 2018, 08:21:51 AM
Having only enough space for a limited number of copies was to be expected in an age when information was printed on physical media like paper. Nowadays it's just a matter of licensing. I'm not bothering with any online service that makes me wait 6 months to read a book. I'll just buy the damn thing on Audible.

I check Libby. If I can get the book I read it there. If not, I buy it on Kindle. I'm not going to abandon a free library ebook service just because it only has the book I want once in a blue moon.
Title: Re: Ads on podcasts
Post by: John Albert on January 24, 2018, 11:30:59 AM
Having only enough space for a limited number of copies was to be expected in an age when information was printed on physical media like paper. Nowadays it's just a matter of licensing. I'm not bothering with any online service that makes me wait 6 months to read a book. I'll just buy the damn thing on Audible.

I check Libby. If I can get the book I read it there. If not, I buy it on Kindle. I'm not going to abandon a free library ebook service just because it only has the book I want once in a blue moon.

Yeah, I guess that's a good point. I could certainly do with more of that kind of frugality.